Nike is the number one world wide leader in athletic wear. Yet, there is an opportunity that they have not tapped into, and that is the tremendous power of a trustworthy community with a platform where all users can connect with one another.
Assignment: Created an Ensure world, where all the characters living in that world would be made of the brand elements.
MOTION STUDIO: Roger CREATIVE DIRECTORS: Vasil Hnatiuk & Mark Yamamoto
ASSIGNMENT: Roger won the rebrand for Lifetime in 2007, so we had a lot of promos we needed to design. Lifetime Movie Network's wanted to showcase their very own plane that they got custom-painted. They wanted a plane to fly across the frame, and the type to appear with alot of spotlights and flashes throughout the promo.
Studio: Bl:nd Creative Director: Erik Buth
Assignment: Kellogg's Fiber Plus, a land of positively positive pluses and delicious chocolate.
MOTION STUDIO: We are Royale CREATIVE DIRECTOR: Brien Holman JR. ART DIRECTOR: Kyle Smith
ASSIGNMENT: Carnival Cruise asked Royale to create a spot that had a pop-up: a fun, and tactile approach to their brand. We created this direction, in which the Carnival book would open up and take the viewer into the world of the Carnival Cruise.
Studio: Solid LA Creative Directors: Shane Zucker Jason Ett Art Director: George Revilla 3d Modeling: Shane Zucker
Assignment: Orange is a European telecommunications company. They asked us to pitch a logo resolve--communicating the different aspects of technology and all that goes into the creative work of Orange. I designed glass pieces organizing themselves in a rotating, descending pattern. As the energy moves upward, it fuses the panel and sequins into a luminous Orange cube--symbolizing the future that is Orange.
Nike Free 5.0
NIKE FREE 5.0
Studio: We are Royale Creative Directors: Brien Holman Jayson Whitmore Art Director: Jonathan Kim
Assignment: Nike came to Royale to promote their new and more advanced line of the Nike Frees. We created art with the shoe itself, choreographing a hypnotic kaleidoscope of their brightly colored training kicks. The kaleidoscope visual goes hand in hand with how flexible and lightweight these Frees are.